Steve Jobs: the ultimate CEO philosopher or just a marketing genius?
"As Isaacson makes clear, Jobs was not a particularly nice man, nor did he want to be one. The more diplomatic of Apple’s followers might say that Steve Jobs—bloodthirsty vegetarian, combative Buddhist—lived a life of paradoxes. A less generous assessment would be that he was an unprincipled opportunist-a brilliant but restless chameleon. For Jobs, consistency was truly the hobgoblin of little minds (he saw little minds everywhere he looked) and he did his best to prove Emerson’s maxim in his own life. He hung a pirate flag on the top of his team’s building, proclaiming that “it is better to be a pirate than to join the Navy,” only to condemn Internet piracy as theft several decades later. He waxed lyrical about his love for calligraphy, only to destroy the stylus as an input device. He talked up the virtues of contemplation and meditation, but did everything he could to shorten the time it takes to boot an Apple computer."
- Evgeny Morozov, “Form and Fortune”
Photo courtesy of The Guardian