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Can Obama woo rich voters with his brand of economic populism? 
Affluent voters were an important element of Obama’s coalition in 2008. Will that change this year? Some observers believe that Obama might alienate former supporters with attacks on Bain Capital and renewed calls to raise taxes on the wealthiest Americans. While the assumption that these tactics would alienate upscale voters is superficially appealing, most polls tell a different story.
Voters from households making more than $100,000 year were an important part of Obama’s coalition; especially in the “new coalition” states where Obama primarily drew support from well-educated suburbs and minority voters. In some states, one-third of Obama’s supporters came from affluent households and meaningful losses among these voters would endanger Obama’s chances.
Nate Cohn — “Is Obama Alienating Rich Voters?”
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Can Obama woo rich voters with his brand of economic populism? 

Affluent voters were an important element of Obama’s coalition in 2008. Will that change this year? Some observers believe that Obama might alienate former supporters with attacks on Bain Capital and renewed calls to raise taxes on the wealthiest Americans. While the assumption that these tactics would alienate upscale voters is superficially appealing, most polls tell a different story.

Voters from households making more than $100,000 year were an important part of Obama’s coalition; especially in the “new coalition” states where Obama primarily drew support from well-educated suburbs and minority voters. In some states, one-third of Obama’s supporters came from affluent households and meaningful losses among these voters would endanger Obama’s chances.

Nate Cohn — “Is Obama Alienating Rich Voters?”

July 20, 2012

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