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What can a new book tell us about the real ‘Mad Men’? 
“I don’t know about evil, but it had certainly become boring by the ’50s, dominated by sober, patrician types who would have been just as comfortable filling legal briefs as writing ads. Indeed, their work reflected all the creativity of contracts law. Cracknell calls the hidebound industry “little more than a shouted bulletin board.” Ads of that time were for the most part dutiful, accurate descriptions of products—“fiercely honorable” Cracknell brands the ad man of the ’50s, in what is not even remotely a compliment. And then Don Draper walked into the room.”
- Alexander Nazaryan “Promotions”
Photo courtesy of AMC
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What can a new book tell us about the real ‘Mad Men’? 

“I don’t know about evil, but it had certainly become boring by the ’50s, dominated by sober, patrician types who would have been just as comfortable filling legal briefs as writing ads. Indeed, their work reflected all the creativity of contracts law. Cracknell calls the hidebound industry “little more than a shouted bulletin board.” Ads of that time were for the most part dutiful, accurate descriptions of products—“fiercely honorable” Cracknell brands the ad man of the ’50s, in what is not even remotely a compliment. And then Don Draper walked into the room.”

- Alexander Nazaryan “Promotions”

Photo courtesy of AMC

April 2, 2012
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